HOLLYWOOD -- City Councilmembers Mitch O’Farrell and Tom LaBonge celebrated the official designation of “Hollywood Theatre Row” on Santa Monica Boulevard at Wilcox Avenue.
“Hollywood Theatre Row is a hub of creative energy that contributes positively not just to the local culture, but to the local economy as well,” said Councilmember O’Farrell. “We have seen the positive effect of live theatre not just in Hollywood, but across the city at large. In this fiscal year alone, local theatres leveraged over $2 million into the local economy.”
Hollywood Theatre Row, which is located in O’Farrell’s district, includes the highest concentration of live theatres within the City of Los Angeles and hosts hundreds of productions and thousands of audience members each year. This past year, the City’s Department of Cultural Affairs awarded grants to 55 theatres across the city; these venues played host to 336,824 audience members in total.
“Caltrans is proud to work to be part of a multi-jurisdictional effort to help identify the unique fabric of this community through place-making signage,” said Carrie Bowen, Caltrans District 7 director.
Live theatre enriches the cultural vitality of a community and provides significant economic benefits. Many notable actors began their careers on Hollywood Theatre Row, and it continues to be a dynamic environment in which artists are able to hone their craft while providing enriching experiences for theatre patrons from across the Los Angeles region.
"Live theatre enriches the cultural vitality of a community," said Danielle Brazell, General Manager of the City of Los Angeles Department of Cultural Affairs. "Many notable actors began their careers on intimate theatre stages and we must ensure our city continues to support a dynamic environment where artists can hone their craft and provide enriching experiences for their audiences."
Councilmember O’Farrell also announced that the city has allocated funds for a Performing Arts Director position in the Department of Cultural Affairs to help improve oversight and management, and to develop new public-private partnerships with local theatres.